Dr. Wei Ding is currently a User Experience Team Lead at the Federal Aviation Administration. She has 23+ years of experience in digital strategy, user experience design, usability engineering, and program/product management and has successfully led and delivered numerous design projects/products including large scaled ecommerce web sites/applications as well as enterprise intranets and application. She previously worked for IMF, Vanguard, Marriott and USPTO. In the past four years, she has been working in the federal space helping agencies establish and grow user experience disciplines, advocate user-centered design process and promote enterprise design standards and usability practices. Dr. Ding is also adjunct teaching at Drexel University and has published 20+ research papers and a UX book titled: Information Architecture: the design and integration of information spaces.