Spurring Users to Take Action with Interactive Video

Experience level: 
Beginner
Session Track: 

Front-end, User Experience and Design

This track covers delivering projects focused on the most important audience—the end user. Learn how to leverage Drupal to help you keep abreast of emerging trends in the mobile, componentized Web world. We’ll show you strategies for fostering collaboration between content creators, designers, strategists, and end-users.

Speaker(s): 

User research has shown that video can be a very effective call to action for online engagement, but there’s still a big gap between the final frame of your video and the user actually submitting your form. In this session, we’ll look at some ways to embed HTML forms and other web content directly into the video player itself.