Make Your Projects and Team User-Centric

User experience is widely talked about now, as a formerly nascent field evolves into a full-fledged practice. But, there’s talking—and there’s executing. As with successful branding and visual design, it’s something that needs to be baked into your process from the outset. Your end users determine the success of your endeavors, and thus their experience is a key project requirement. Even for resource constrained teams, processes and techniques exist that you can leverage to build successful outcomes.