Session title: Reuse, Recycle, Repurpose Your Content
Subtitle: One great idea = seven unique content elements
Session description:
Being a brilliant content creator is hard! Who has time to think about dozens of new ideas every month? What if, instead of coming up with constant new content, you were able to develop a few solid ideas and repurpose them into scores of opportunities.
In this lively and interactive presentation, web marketing expert Erika Dickstein, will share the secrets of taking one valuable idea and creating a multitude of content that can be used to reach a variety of audiences. Attendees will leave this session with a handout that identities seven different approaches to share their content and engage their audience.